Over the few years of knowing about the $5 footlong, I have had different feelings of this promotion. I understand money needs to be made, but when you only offer certain sandwiches for $5, you are only targeting certain market groups. At one point you could only get a BLT for $5, however, I like turkey BLT's, just by adding turkey, I have to pay and extra $2/3. I like the idea of the $5 footlong, but I felt at the time, that we needed to have some survey done to see what people actually wanted. Since then, subway has allowed for different sandwiches to be purchased for $5. I know now that there is a meatball marinara, which always helps me when I'm short on cash and feigning for something.
Do think all subs should be offered as $5 footlongs, just a select few, or seasonal sandwiches allowed for $5??
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